International products are often sold through distributors. In a country as large as the USA, there are typically several distribution and support channels established by geographic or industry classification. Most product resellers and distributors base their business on fulfilling orders for products; they seldom have the sophistication or expertise to call directly on major accounts or submit suggested product changes to the factory.

The business development role of your Country Manager includes establishing US distribution and support channels, negotiating terms on your behalf, identifying major account opportunities, and acting as a sales "closer" on large deals. The value to our clients is enormous. A typical client will be able to plan for multimillion dollar US opportunities within one year of starting a Country Manager engagement.